Changing role of a librarian

As Prof Christie has indicated in his speech, for South African Universities to compete equally in the academic world, libraries and librarians should play a pivotal role in supporting the research endevour in the research environment. How do we do this as librarians. Contentrate on PhD's. According to Prof Christie, "not only must our libraries be transformed to enable the writing of great PhD's by very many more people in South Africa than hitherto, but many more of our librarianss must themselves come to hold PhD's, whether in librarianship and informatics or in any academic subject under the sun". This is a challenge for anyone in the library sector to look at improving his/her educational qualification but fortunately those of us who attended the research academy, had an opportunity to endevour in this journey to start writing and to persue the ultimate goal of achieving PhD's in our field and beter still, being subject specialists in our fields. As we are supposed to support academics, Masters and Doctoral students, the notion that having the right qualification (PhD) means you will be able to talk the same language as your clients. Let's think about this????